Opt for Marketing Assignment Help if any student needs assistance
Marketing reflects the study of exchange relationships and
their management. Marketing also opens the door of great career prospects for
students and allows them to communicate with different people. But learning of
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Marketing uncovers business strategies and various channels
to entertain customers. A user can enjoy a product or service only because of
marketing. Let’s understand the objectives of marketing to get a clear
understanding of it.
Objectives of Marketing:
1. The first and foremost objective of
marketing is generating demand via different modes. Marketing is all about
finding the preferences and tastes of the customers. To fulfil the requirements
of customers, one has to produce goods and services. Teaching customers about
the efficacy of goods and services also help to create demand in the market.
2. Today’s marketing is oriented to
customers and their satisfaction level. A marketing manager needs to study the
demands of consumers. In marketing, it is necessary to sell goods or services
but it is also important to think about customer satisfaction while selling.
This is because marketing starts and ends with consumers.
3. The most essential element of
marketing is the growth in market share (the ratio of sales over the total
sales). It implies that business competitors always fight for enhancing their
market share. For that, they need to adopt creative advertising, appealing
packing, influencing sales, strong marketing, etc.
4. Marketing is the only process that
generates revenue for a business. The target of marketing is to earn an
appropriate profit after selling products to consumers. Negligible or nil
profits ends the chances of market survival of any business entity.
Furthermore, profits heighten the growth and diversification of the
organization.
5. Another objective of marketing is
to boost the public image of any industry in a positive aspect. Through
marketing, consumers get quality products or services at an affordable price
and help to build a strong brand image. The sale or profit of any industry is
directly proportional to its public image.
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Having marketing as a major subject in academics will help to
understand the technicality of the business process. Students need to manage
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